We Operate Purpose Built Vacation Rental Homes Within Master Plan Communities
Stay Synthesis is the operating company for purpose-built short-term rental communities. These are neighborhoods where every home, amenity, and covenant was planned for vacation rental performance before the first lot was sold.
Schedule a ConsultationTwo Companies. One Asset Class.
Purpose Built Designs It. Stay Synthesis Operates It.
Every great performance asset needs two things: the “hardware” built for the job, and the “software” that makes it run.
The “hardware” is Purpose Built. Every community we operate was developed under the Purpose Built framework of Steve Trover, who pioneered the modern purpose-built vacation home and developed the first structured R&D process in the category. That process translates operational data and guest behavior into architectural decisions, and it is what we build from. Bedroom counts are sized to demand. Floor plans sleep efficiently and turn over fast. Amenity programming is driven by guest behavior data. The performance is engineered in before the foundation is poured.
The “software” is Stay Synthesis. Founder and CEO Cori Lee built this company to do one thing: operate purpose-built inventory at the level it was designed for. Revenue management, guest experience, asset care, and compliance run as an operating system matched to the asset. Homes designed for performance, run by an operator built for nothing else.
That pairing is the advantage, and the setting compounds it. Master plan communities deliver durable STR entitlement, consistent guest environments, amenity infrastructure, and operating density that scattered-site rentals cannot match. The result is higher occupancy, lower operating cost per unit, and a guest experience that compounds into repeat bookings.
“Purpose Built designs the ‘hardware.’ We are the ‘software.’ Neither performs without the other.”
Cori Lee, Founder & CEO
How We Operate
The Stay Synthesis Operating Model
Revenue Operations
We operate every home as a revenue-producing asset, not a listing. Booking pattern analysis, seasonal demand modeling, and competitive positioning drive performance at the community level and the unit level.
Dynamic Pricing
Real-time rate management powered by market data, demand signals, and comp-set intelligence, calibrated to purpose-built inventory that has no true comp set.
Asset Care and Turnovers
Operating at density lets us engineer maintenance and turnover programs into the community itself. Every home is guest-ready within hours of checkout, and preventive care protects the physical asset for the long hold.
Transparent Owner Reporting
Monthly statements with full breakdowns of revenue, expenses, occupancy, and market performance. Owners see exactly what we see.
Regulatory Operations
Master plan communities are structured for durable STR entitlement from day one. We maintain permitting, tax, and compliance obligations so the operation never stops.
Guest Experience
Five-star operations across every touchpoint, from inquiry through stay to post-checkout, protecting the reputation of every home and every community we operate.
Distribution & Demand
How We Fill Homes
We maximize performance on every major booking channel while building direct brands that reduce reliance on them.
Direct-to-Consumer Marketing
Stay Synthesis drives direct bookings through SEO, GEO, social media, and email marketing. We build and optimize the brand for every community we operate, reducing reliance on OTAs and protecting owner margins.
- SEO — Ranking for high-intent stay and destination searches
- GEO — Visibility in AI-driven search and answer engines
- Social Media — Brand building and audience growth across platforms
- Email Marketing — Repeat bookings and guest lifecycle campaigns
OTA Distribution and Optimization
Full-funnel distribution across Vrbo, Airbnb, Booking.com, and other major channels. We optimize every listing — photography order, titles, descriptions, amenity data, and review response — and manage channel rankings, promotions, and merchandising so each home captures maximum visibility and conversion on every platform it appears.
Ready to Partner
Own a Home in a Purpose Built Community?
If you own or are acquiring a purpose-built vacation rental home within a master plan community, Stay Synthesis is the operating company built to run it. Let's talk about your property, your performance goals, and what community-scale operations deliver.
Schedule a ConsultationBuilding or buying a standalone purpose-built home? See how we operate individual properties.